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Dentists today have access to more data than ever before, and Google Analytics is one of the most powerful tools for turning that data into actionable insights. From understanding patient behavior on your website to measuring the effectiveness of local marketing campaigns, Google Analytics can...  Read More
Categories: Marketing
Episode 57: Adam Witty on The Authority Advantage
In this episode of The Burleson Box, Dr. Dustin Burleson sits down with Adam Witty, entrepreneur, publisher, and founder of Advantage Media and Forbes Books, to unpack how authority marketing can transform your practice and your career. Adam shares his expertise on:     Why authority—not just...  Read More
Categories: Marketing, Orthodontics
As a boutique dental clinic, you have the unique opportunity to get close to your local community as well as establish an online presence which attracts patients from beyond your community. Balancing both is best done through quality SEO practices, particularly local SEO, that will help you come...  Read More
Categories: Marketing
Ep. 46: Dr. Geoff Sudit – Growing an Orthodontic Practice with Bright Referral & Retain
Dr. Geoff Sudit is an orthodontist and true innovator practicing in Minneapolis, MN. Alongside his wife Liz, Geoff co-founded , Geoff has embraced custom braces, remote monitoring, and a patient-first design philosophy — reimagining the orthodontic experience from the ground up. On this episode,...  Read More
Episode 56: Kyle Fagala on Digital Marketing, Creative Growth, and Building a Practice That Stands Out
In this episode of The Burleson Box, Dr. Dustin Burleson sits down with Dr. Kyle Fagala, orthodontist and founder of Neon Canvas, to explore how creativity and strategy intersect in the world of orthodontic marketing and practice growth. Kyle shares his insights on:     How digital marketing for...  Read More
A confident smile is often the first thing you notice about someone, whether they’re on a movie screen, a magazine cover, or your social feed. Perfectly aligned teeth have become synonymous with celebrity glamour but many people don’t realize how discreetly those flawless smiles are created. Over...  Read More
Categories: Marketing
Episode 55: Scott Hansen on Lead Sigma, AI, and the Future of Orthodontic Growth
What You’ll Learn in This Episode:     How Scott tripled his mom’s orthodontic practice and sold to Smile Doctors     The origin story of OrthoChats and how it became Professional Chats      Why most CRMs don’t work for dental and ortho teams—and how LeadSigma is different     The key metrics...  Read More
Episode 54: Dan Schawbel on Back to Human
What You’ll Learn:             Why technology may be increasing workplace isolation, not solving it             How EQ is overtaking IQ as the most valuable skill in a tech-driven economy             The four essential factors that drive employee engagement             Practical strategies...  Read More
Ep. 43: Dr. Amy Jackson – Solving Orthodontic Retention, OSO Transitions & Marketing to Adults
Orthodontist Dr. Amy Jackson is an innovator from San Antonio, TX who scaled a multi-location practice, navigated an OSO transition, and went on to launch  — a platform that’s transforming the way orthodontists handle retention while creating long-term connections with their patients. On this...  Read More
Episode 52: Blake Morgan on How the Best Companies Create Knock-Your-Socks-Off Customer Experiences
Episode Notes In this insightful episode, Dr. Burleson is joined by Blake Morgan, customer experience futurist and bestselling author of More is More: How the Best Companies Go Farther and Work Harder to Create Knock-Your-Socks-Off Customer Experiences. Blake shares powerful lessons from her book...  Read More
Daily Dental Minute
?? Introducing the Daily Dental Minute! ?? Looking to grow your dental practice and master business development? The Daily Dental Minute is here to help you level up with actionable tips, insights, and strategies—delivered daily! ?? ?? Where to Find Us: ?? X (Twitter): Quick business tips to spark...  Read More
Episode 50: Brian McCarthy on the Rising Tide Mindset
In this episode of The Burleson Box, we’re joined by Brian McCarthy, founder of Rising Tide Consulting and former CEO of a thriving, multi-location orthodontic practice in Birmingham, Alabama. During his tenure, Brian led the practice to $18 million in annual revenue, building a foundation of...  Read More
Episode 49: Ashley Goodall on The Problem with Change
Episode Notes In this insightful episode, Dustin Burleson interviews Ashley Goodall, author of The Problem with Change and co-author of Nine Lies About Work. They explore the pitfalls of constant organizational change and its negative impact on human performance, uncovering practical strategies...  Read More
Episode 48: Steve Anderson on The Bezos Letters
Episode Notes In this episode of The Burleson Box, Dustin Burleson speaks with Steve Anderson about his book The Bezos Letters: 14 Principles to Grow Your Business Like Amazon. Listeners will discover key principles and lessons from Amazon founder Jeff Bezos's annual shareholder letters, breaking...  Read More
Episode 47: Francesca Sipma on Unblock Your Purpose
Francesca Sipma is an entrepreneur, speaker, coach, and the founder of hypnobreathwork. While she was formerly entrenched in the fast-paced world of New York advertising and marketing for lead- ing global brands, her insatiable lifestyle of relentless pursuit led her to a profound personal...  Read More
Episode 46: Dr. Ben Fishbein on Growth, Delegation, and Giving Back
Episode Notes In this episode of The Burleson Box, we sit down with Dr. Ben Fishbein, a powerhouse in the orthodontic world, founder of Fishbein Orthodontics, and the driving force behind Fishbein Fundamentals. With nine offices and a track record of exceptional patient care and practice growth,...  Read More
Ep. 37: Dr. Claudia Pinter – Aligners, TADs, Orthodontic Finishing & Clinical Photography
Orthodontist Dr. Claudia Pinter practices in Vienna, Austria and is known for her clinical excellence with aligners as well as her passion for orthodontic education. On this episode, you’ll learn about: *Claudia’s early life in Austria and her unique journey into the specialty of orthodontics...  Read More
Episode 43: Level the Curve by Oliver Gelles
Episode Notes Drawing from the largest data set of consumer buying habits in orthodontics, Reynolds and Gelles reveal a statistical approach to running a successful practice. Their system, developed with orthodontist Jeff Kozlowski and engineer Dave Ternan, eliminates guesswork and...  Read More
Ep. 35: Dr. Krystian Jarosz – Clinical Pearls, Aligner Alternatives, Tech on a Budget & Phase None
Orthodontist Dr. Krystian Jarosz is a highly skilled clinician with a passion for the academic side of the specialty and is known for his innovative and cost-effective clinical pearls. On this episode, you’ll learn about: *The journey of Krystian’s family from Poland in pursuit of the American...  Read More
Episode 42: Careers By the People by Mike Wysocki
In this episode we have the pleasure of speaking with Mike Wysocki, a seasoned author and sociologist who has spent years delving into the real-life experiences of professionals across various industries. His book, Careers By the People, provides a unique and authentic perspective on career...  Read More
1662 Argentina Moreno and Mason Johnson of Thrive Masterminds on the Owner Operator Model : Dentistry Uncensored with Howard Farran
Argentina has been in the dental field for 18 years, serving our community as a business develop manager, sales rep, consultant, sales trainer, etc. Her passion has always been to empower dentist and their teams to reach new heights with their business. Argentina has a passion for helping female...  Read More
Ep. 34: Dr. Kyle Fagala – Digital Marketing for Orthodontists, Creativity & Mental Health
Dr. Kyle Fagala is a well-known speaker, podcast host and orthodontic thought leader who practices at  outside of Memphis, TN. On this episode, you’ll learn about: *Kyle’s upbringing in Arkansas and his journey into orthodontics  *How Kyle and his wife Anna established a thriving practice...  Read More
1657 Dr. Todd McGovern on Building a Happy Practice : Dentistry Uncensored with Howard Farran
Born and raised in Eastern Montana, the geographic center of nowhere in the United States, Todd McGovern admired his small town dentist who sat weekly in the front row of his Catholic church wearing a dapper blue blazer, surrounded by his camera-ready family. At age 26, along with his beautiful new...  Read More
Episode 39: Karyn Gordon on The Three Chairs
Episode Notes We all want to be great leaders who are confident, productive, and highly energized. But if you don’t learn foundational leadership skills, research shows you will face problems with communication, performance, engagement, and employee retention. The stakes are high. How can...  Read More
1654 Comfort Dental CEO Dr. Rick Kushner's Fantastic Five Keys to Great Practice Management : Dentistry Uncensored with Howard Farran
Dr. Rick A. Kushner is President, Founder, CEO and CFO of Comfort Dental, the largest and most successful dental franchise in the world. He graduated from Marquette University School of Dentistry in 1977.  Dr. Kushner has always advocated, taught and pioneered the concept of accessible, fair priced...  Read More
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