Industry News

The Industry News section helps keep you informed and up-to-date about what’s happening in the dental profession. If there is information you would like to share in this section, please email your news releases to arselia@farranmedia.com. All material is subject to editing and space availability.

California Dental Association Names Retired Orthodontist Its New President
Retired orthodontist Clelan Ehrler, DDS, MS, was recently named the 2017 president of the California Dental Association (CDA). Ehrler's term began Jan. 1. He succeeds immediate past president Kenneth Wallis, DDS.

In a speech to CDA's House of Delegates, the policymaking body of CDA, Ehrler emphasized the importance of dentists getting involved in organized dentistry at the local dental society level—and the key role organized dentistry has in supporting the profession and charting its course for the future.
Ehrler said it is critical, as an organization, to stay in motion, never remain stagnant, and continue to advocate for emerging issues on behalf of members and the oral health of Californians.

Ehrler is a graduate of Loma Linda University School of Dentistry. He earned a master of science in orthodontics from Loma Linda and has held numerous CDA leadership positions and served on various committees. He is past president of the Tri-County Dental Society and has also served as a CDA trustee and on the TDIC board of directors.

OrthoBanc Announces Updates to AccepTx Pro
OrthoBanc has recently announced updates to its AccepTx Pro treatment and fee presentation tool.
The most recent additions include: new visual design, more customization and electronic signature of custom forms. The company added additional customization opportunities in AccepTx Pro, which includes a practice logo and marketing text on the initial treatment presentation. The fee presentation portion also contains greater options for customization. In addition, a practice can now upload any practice forms that need to be signed at the time of accepting treatment. The responsible party can view these forms from home and electronically sign the necessary documents.

For more information about OrthoBanc, visit orthobanc.com or call 888-758-0585, Option 2.

Ross Orthodontic Hosts Catalog Competition
Ross Orthodontic has announced its inaugural Ross Catalog cover competition. The orthodontic office supply company is asking orthodontists to submit pictures of their office for a chance to be featured on and in one of its future catalogs. The selected offices must have Ross Orthodontic equipment in their office.

To be considered, entrants must send a minimum of 10 high-definition pictures showcasing their office to info@rossorthodontic.com with the subject line CCC. Include your name, address, and phone number to be notified if selected. The competition is ongoing.
For more information, visit rossorthodontic.com.