Arselia Gales, Assistant Editor

by Arselia Gales, assistant editor
When his New Orleans practice was battered by Hurricane Katrina, Dr. Jeffrey Silmon decided to return to his hometown of Shreveport, Louisiana, where he ended up partnering in practice with Dr. Christopher Cosse. The doctors, who’ve practiced together for 16 years and have four practices in the Shreveport/Bossier City area, strongly believe in the importance of patient education and developed a virtual consultation system and patient education software used by orthodontists nationwide.
April 2022
by Arselia Gales, assistant editor
This Texas Townie, a U.S. Air Force veteran, served as chief of orthodontics at Misawa Air Base in Japan before returning to America and opening two practices in San Antonio. In our exclusive Q&A, the founder of the eponymous Norris 20/26 bracket system shares his goals for the future and how his mechanical engineering background has helped him succeed as an orthodontist.
October 2021
by Arselia Gales, assistant editor
This Townie’s environmentally friendly practice is a certified Green Business in a LEED Gold Status building, featuring a living plant wall to help provide fresh air in her practice. Gorton has always been an early adopter of technology—she was one of the first in the Bay Area to implement 3D printers, scanners and CBCT—and is always looking for the next best thing to add to her practice to help create a unique smile for each of her patients. In this month’s issue, we focus on these practice ele
May 2020
by Arselia Gales, assistant editor
We take a trip to Orlando, Florida, to tour the practice of one of our most-followed members on Orthotown’s message boards. In our exclusive Q&A, this 15-year Townie also shares how he used the message boards throughout his residency and when starting his practice and the importance of finding your niche in a saturated market.
December 2020
by Arselia Gales, assistant editor
2020 Townie Choice Awards cover winner Dr. Emily Howell discusses how her business degree gave her an upper hand in managing her practice, the importance of giving back to her community and how her Miss Georgia pageant experience continues to inspire her to be a positive role model to her patients.
January/February 2021
by Arselia Gales, assistant editor
We visit the Mesa, Arizona, practice where this Townie works with his longtime mentor, Dr. Stuart Frost, and learn how he uses social media to market his practice and how his commitment to his family allows him to relate to patients and their families.
April 2021
by Arselia Gales, assistant editor, Orthotown magazine
Townie orthodontist Dr. Jason M. Hartman now has nearly a dozen Spark Orthodontics practices in Pennsylvania; we tour one of his newest to get a sense of the products and principles he installs to maximize the chain’s clinical and commercial success.
September 2018
by Arselia Gales
Take a tour inside the practice of Michigan orthodontist Dr. Jerek Petrous, who was selected from all the Townies who cast ballots in the TCAs. Petrous discusses his treatment philosophy as well as the tools, instruments and services he considers must-haves in his practice.
January/February 2018
by Arselia Gales, Assistant Editor
Visit the sports-themed office of Dr. Bradley Kaufman, a specialist practicing in Rochester, New York.
December 2015
by Arselia Gales, Assistant Editor
Orthotown Magazine’s Arselia Gales chats with Drs. Ousama El-Hillal and Wilbert Saavedra of E&S Orthodontics in Phoenix.
October 2015
by Arselia Gales, Assistant Editor
Orthotown Magazine talks with Dr. Joseph (Chris) Cole, this year’s recipient of the AAO Humanitarian Award.
October 2015
by Arselia Gales, assistant editor, Orthotown magazine
This Bay Area Townie, who’s been practicing for 30 years, may consider himself an experienced veteran, but he’s still more excited about the specialty’s future than its past. We tour Bigman’s practice in San Ramon, California, and discuss why he’s so adamant about incorporating modern techniques and services into his offerings, and how he makes time to master them.
September 2019
by Arselia Gales, assistant editor, Orthotown magazine
Orthotown takes a spin inside the New York City practice of Dr. Tanya Vaysman. The winner of the grand prize in the 2018 Townie Choice Awards, Vaysman discusses her treatment philosophy as well as the tools, instruments and services she considers must-haves in her practice.
January/February 2019
by Arselia Gales, assistant editor, Orthotown magazine
Orthotown’s editorial director shares a glimpse inside his newly opened practice, in which he teamed up with a pedodontist to speed up the referral process and provide joint consultations. Grob shares how this unique setup works for him along with the products and services he can’t practice without.
June 2019
by Arselia Gales, Assistant Editor
Find out what to expect this year in San Francisco, and what's on the horizon for 2016 in Orlando.
May 2015
by Arselia Gales, Assistant Editor
Meet Dr. Michael J. Bowen, and learn how this family man with close community ties balances orthodontics with fun.
April 2015
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