Orthotown Magazine - November 2024

Articles
Office Visit: Art with Intent When Dr. Erin Fraundorf set out on her own, she did so with careful, intentional planning to create an experience—with luxury, style and technology at every turn. In our exclusive Q&A, she shares insights and advice on how orthodontists can plan and execute opening a new practice (or improve an existing office), the extra behind-the-scenes work she did to make her dream practice a reality and much more.
by Kyle Patton
When Dr. Erin Fraundorf set out on her own, she did so with careful, intentional planning to create an experience—with luxury, style and technology at every turn. In our exclusive Q&A, she shares insights and advice on how orthodontists can plan and execute opening a new practice (or improve an existing office), the extra behind-the-scenes work she did to make her dream practice a reality and much more.
Buyer Beware Consultants Ken and Ryan Alexander discuss the top 10 pitfalls to avoid when purchasing an
orthodontic practice.
by Ken Alexander and Ryan Alexander
Consultants Ken and Ryan Alexander discuss the top 10 pitfalls to avoid when purchasing an orthodontic practice.
Making the Call Amy Stafford explains how practice owners can conduct their own “secret shopper” calls to gain insights, identify areas for improvement, train staff more effectively and ultimately enhance the patient experience.
by Amy Stafford
Amy Stafford explains how practice owners can conduct their own “secret shopper” calls to gain insights, identify areas for improvement, train staff more effectively and ultimately enhance the patient experience.
Unlocking Team Potential Consultant Jill Allen delves into the nuances of designing a bonus structure that not only incentivizes employee performance but also drives sustainable practice growth.
by Jill Allen
Consultant Jill Allen delves into the nuances of designing a bonus structure that not only incentivizes employee performance but also drives sustainable practice growth.
Columns
A Voice in the Arena: 'Short-Face' Patients Editorial director Dr. Chad Foster begins a four-part series about treatment considerations for patients whose faces have short lower thirds.
by Dr. Chad Foster
Editorial director Dr. Chad Foster begins a four-part series about treatment considerations for patients whose faces have short lower thirds.
Departments
Poll: Insurance Orthotown’s monthly poll helps see how other practices operate. This month Townies weigh in on insurance.
Orthotown’s monthly poll helps see how other practices operate. This month Townies weigh in on insurance.
Extras
Industry Insights: Material Matters A roundtable of top orthodontists discusses Reva—a new, thinner, stronger aligner material from uLab Systems
A roundtable of top orthodontists discusses Reva—a new, thinner, stronger aligner material from uLab Systems
Message Boards
What To Do in This Case? Townies discuss their ideas for treating crowded canines and molars.
Townies discuss their ideas for treating crowded canines and molars.
Please Help Treatment-Plan How can this orthodontist encourage parents to consider surgery for their child patient?
How can this orthodontist encourage parents to consider surgery for their child patient?

Sponsors
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Email: sally@farranmedia.com
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