Ortho2 Unveils a New Look for the New Millennium
Ortho2 has a new signature brand identity to complement the highly advanced technology and innovative features of its suite of practice management software.
(Ames, IA) September 1, 2009 --- Announced today the launch of a new corporate brand identity that is an expression of their innovative orthodontic management, imaging, and communication solutions. The corporate identity update coincides with the release of ViewPoint 7, an updated version of the company’s integrated practice management software with advanced imaging, biometrics, and financial management features.
“We are excited to introduce the new look-and-feel of Ortho2,” says Dan Sargent, President and Cofounder of Ortho2. “Our challenge was to create a modern brand identity that represents our technologically advanced software, yet maintains continuity with our proven, established reputation as a leader in orthodontic practice management solutions.”
This comprehensive transformation coincided with the release of the ViewPoint 7 software and will include redevelopment of the corporate website, to debut later in 2009. ViewPoint 7 practice management software delivers improved efficiency and convenience with new advanced features designed to increase office productivity and cost-effectiveness. By incorporating the latest technologies, the system is designed to easily integrate and support both local and remote networking needs, ensure fast and secure access to your data, improve Internet and email communication, and provide advanced system tools. Features like wizards, graphical screens, and accelerator keys assure that ViewPoint is easy to understand, navigate, and use.
“What remains unchanged is the stellar, top-ranked customer service and support for our clients; that is integral to the Ortho2 mission,” says Sargent. “Our team is continually exploring and working to bring exciting new technologies and products to improve orthodontic practice efficiency. This is the culture we have at Ortho2—a group of individuals dedicated to our orthodontic partners and passionate about making significant contributions to the orthodontic community.”
About Ortho2
Ortho2 is a leader in providing comprehensive practice management, imaging, and communication solutions for orthodontists. Founded in 1982, Ortho2 is the largest privately held orthodontic practice management software provider in the world, serving 1,500 orthodontists from countries around the globe. A simple, focused mission to help our orthodontic partners succeed has brought technological innovations and improved practice efficiency to the orthodontic community for over 25 years.
For more information, visit www.ortho2.com.