New Standard of Home Care for Orthodontia Patients:
SMILEGUARD ORTHODONTIC BRACE RELIEF RINSE
(Buena Park, CA – March 17, 2010) -- Dr. Fresh Inc. has introduced SmileGuardTM Orthodontic Brace Relief Rinse, available through orthodontic and dental practices nationwide.
Developed with 16% all-natural Xylitol in response to professional demand for an anti-cavity rinse free of alcohol, dyes, parabens and saccharin, SmileGuard is an easy-to-use rinse that reaches spots a toothbrush cannot. It offers bacteria control, cavity protection, remineralization, and whitening, as well as relief from cuts, abrasions and canker sores. As such, SmileGuard sets a new standard of comprehensive home care for America’s 6 million active brace wearers, most of whom are ages 11 - 14. SmileGuard’s Very Berry flavor generated high compliance among teens and tweens participating in a blind taste test.
Now, more than ever, Orthodontists seek home care regimens for their patients that will support their work and ensure the very best outcomes. “Even with the best of intentions and tooth brushing habits, it is difficult for brace wearers to clean teeth thoroughly,” says Kathleen Murphy, dental division sales and marketing manager at Dr. Fresh, Inc. maker of SmileGuard. “Too often, on the big day when the braces finally come off, patients are disappointed to see yellow or discolored albeit straight teeth staring back in the mirror, not to mention a mouthful of cavities.”
Unlike messy pastes, SmileGuard is a brace relief rinse and has a viscosity that allows it to form a barrier, protecting teeth from decay and aiding in the remineralization process. The alcohol.-free formula won’t burn or irritate, making it an excellent healing agent for canker sores, cuts and scrapes. The star ingredient, Xylitol stops the fermentation process that leads to tooth decay, and with continued use, suppresses oral bacteria.
SmileGuard is available in an 8 oz .bottle at an introductory rate of f $3.99 each with a minimum purchase of 24 pieces. Each comes with a bonus, complimentary Dr. Fresh Orthodontic Travel Bottle kit, which includes floss, wax, an interdental brush, an orthodontic toothbrush, an orthodontic travel toothbrush and floss threaders, a $2.99 value.
SmileGuard is distributed by Buena Park, California-based Dr. Fresh, Inc., the manufacturer of a host of popular and affordable oral care and personal health products (www.drfresh.com).