Orthotown Magazine - December 2019

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Articles
What’s TikTok and Can It Grow Your Practice? Dr. Grant Collins, who’s garnered more than 1 million followers on the social media platform, explains more about the app—and how any social media success requires a deep look at your practice values.
by Dr. Grant Collins
Dr. Grant Collins, who’s garnered more than 1 million followers on the social media platform, explains more about the app—and how any social media success requires a deep look at your practice values.
Getting Things Back on Track Dr. R. Bruce McFarlane shares cases in which he used manual osteoperforation and high-frequency vibration to help speed treatment of deep bite using clear aligners.
by Dr. R. Bruce McFarlane
Dr. R. Bruce McFarlane shares cases in which he used manual osteoperforation and high-frequency vibration to help speed treatment of deep bite using clear aligners.
Train to Win Practice management consultant Andrea Cook discusses the difference between customer service and customer experience—and which one will have patients choosing you over the competition.
by Andrea Cook
Practice management consultant Andrea Cook discusses the difference between customer service and customer experience—and which one will have patients choosing you over the competition.
Watch the Clock Office technology is great— if what it’s doing is legal. This recap explains how to make sure you are using your timekeeping software correctly.
by Paul Edwards
Office technology is great— if what it’s doing is legal. This recap explains how to make sure you are using your timekeeping software correctly.
Departments
Embrace Progress: Team Training What could football and orthodontics have in common? Orthotown Editorial Director Dr. Daniel Grob discusses how it’s important for team leaders to make sure that their star player is properly utilized to ensure the success of the entire team.
by Dr. Daniel Grob
What could football and orthodontics have in common? Orthotown Editorial Director Dr. Daniel Grob discusses how it’s important for team leaders to make sure that their star player is properly utilized to ensure the success of the entire team.
Industry News Take a look at some of the latest happenings in the dental industry.
Take a look at some of the latest happenings in the dental industry.
New Products Take a look at some of the newest products hitting the market.
Take a look at some of the newest products hitting the market.
POLL With our monthly poll you can see how other practices operate, what works, what doesn’t and how dentistry is evolving. The information we gather each month helps us measure trends in the profession. Take a look at this month’s topic and results.
With our monthly poll you can see how other practices operate, what works, what doesn’t and how dentistry is evolving. The information we gather each month helps us measure trends in the profession. Take a look at this month’s topic and results.
Message Boards
Unusual Radiolucency of Mandibular Condyles—Cause for Concern? An abnormal X-ray finding has this Townie wondering how to treat this patient.
An abnormal X-ray finding has this Townie wondering how to treat this patient.
What Would You Do Here? This case has left this Townie stumped with multiple options, leading her to ask the  million-dollar question: What would you do?
This case has left this Townie stumped with multiple options, leading her to ask the million-dollar question: What would you do?
This Extraction May Worsen  the Face of This Girl A 12-year-old patient’s mother is worried about her chin and this doc is hesitant to start with extractions. Is there a better way?
A 12-year-old patient’s mother is worried about her chin and this doc is hesitant to start with extractions. Is there a better way?

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