Orthotown Magazine - May 2019

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Articles
Going Digital Dr. Christian Kenworthy discusses the benefits of having a fully digital orthodontic office—including the speed of bonding brackets.
by Dr. Christian Kenworthy
Dr. Christian Kenworthy discusses the benefits of having a fully digital orthodontic office—including the speed of bonding brackets.
12 Internal Marketing Tips  for Gaining New Patients Orthotown editorial advisory board member Dr. Ann Marie Gorczyca shares practical ways, including cards, calls and other campaigns, to build business.
by Dr. Ann Marie Gorczyca
Orthotown editorial advisory board member Dr. Ann Marie Gorczyca shares practical ways, including cards, calls and other campaigns, to build business.
Contractual Obligations Dr. Suzanne Gilman, a licensed dentist and a licensed attorney, explains what associate dentists should consider during the employment negotiation process.
by Dr. Suzanne Gilman
Dr. Suzanne Gilman, a licensed dentist and a licensed attorney, explains what associate dentists should consider during the employment negotiation process.
The 30-Second Difference The top reason that patients don’t get connected to someone who can help them is that patients hang up the phone while on hold. These tips will help you get patients off hold and onto the appointment books.
by Sarah Suddreth
The top reason that patients don’t get connected to someone who can help them is that patients hang up the phone while on hold. These tips will help you get patients off hold and onto the appointment books.
Top Townie Picks: Equipment We asked members of Orthotown to tell us more about their favorite equipment: digital scanners and model systems, pan/ceph machines and CBCT, even magnification and loupes. In this special section, Townies explain more about what made their picks their top choices.
We asked members of Orthotown to tell us more about their favorite equipment: digital scanners and model systems, pan/ceph machines and CBCT, even magnification and loupes. In this special section, Townies explain more about what made their picks their top choices.
Message Boards
Supernumerary Lateral Incisor in Bimaxillary Protrusion Case Treatment Options Townies discuss various options in this aesthetic case that most likely will involve some extractions.
Townies discuss various options in this aesthetic case that most likely will involve some extractions.
Would You Attempt Non-Extraction on This Case? Townie “mchun” asks a question that regularly plagues many orthodontists.
Townie “mchun” asks a question that regularly plagues many orthodontists.
Adult Surgical Case Lower crowding and a diminished jaw line have brought this patient into the office. She’s already been to two other practices; is the third time the charm for treatment?
Lower crowding and a diminished jaw line have brought this patient into the office. She’s already been to two other practices; is the third time the charm for treatment?
Unhappy with  Treatment … Refund? What do you do when the mother of a patient whom you’ve treated for 24 months decides she wants a refund?
What do you do when the mother of a patient whom you’ve treated for 24 months decides she wants a refund?
In This Issue
Embrace Progress: Congratulations—Now Get to Work! Orthotown Editorial Director Dr. Daniel Grob shares how you can learn from your children and relate their experiences to a career in orthodontics.
by Dr. Daniel Grob
Orthotown Editorial Director Dr. Daniel Grob shares how you can learn from your children and relate their experiences to a career in orthodontics.
Industry News Take a look at some of the latest happenings in the dental industry.
Take a look at some of the latest happenings in the dental industry.
New Products Take a look at some of the newest products hitting the market.
Take a look at some of the newest products hitting the market.
POLL With our monthly poll you can see how other practices operate, what works, what doesn’t and how dentistry is evolving. The information we gather each month helps us measure trends in the profession. Take a look at this month’s topic and results.
With our monthly poll you can see how other practices operate, what works, what doesn’t and how dentistry is evolving. The information we gather each month helps us measure trends in the profession. Take a look at this month’s topic and results.
Product Profile: OrthoFi The solution for successful growth
The solution for successful growth
Product Profile: teleOrthodontic Platform The ultimate patient convenience
The ultimate patient convenience

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