Jay Geier

by Jay Geier
You’ve probably heard the aphorism “a goal without a plan is just a wish,” but not many people know how to set goals and plan the actions that help achieve them. Scheduling Institute founder and CEO Jay Geier sets out the steps to take to determine your goals, then create detailed action plans that allow you to achieve them.
December 2022
by Jay Geier
Eventually, orthodontists will need to have an uncomfortable conversation—with a team member, a patient, even themselves. That doesn’t mean it needs to be a stressful conflict, however. Bringing a situation to someone’s attention can lead to behavior change more easily than you might think
November 2022
by Jay Geier
Orthodontic practice owners are often more likely to invest in new technology than employee training, which Scheduling Institute founder Jay Geier says can be a big mistake. Geier recaps the five most common reasons practice owners are afraid to invest in training and explains new ways at looking at the issues.
October 2022
by Jay Geier
The first phone call to an orthodontist’s practice is the team’s only opportunity to make the right first impression on potential new patients and referring dentists. Scheduling Institute founder Jay Geier explains how you can ensure your team is doing things correctly.
September 2022
by Jay Geier
Scheduling Institute founder Jay Geier shares three ways that orthodonti practice owners and their teams can help make sure their businesses continue to grow and get referrals.
July/August 2022
by Jay Geier
Independent practice owners usually fall into one of a few different categories, and how they define their role informs which steps they should be taking to help improve the success of their business. In the final installment of this two-part series, Scheduling Institute founder Jay Geier explains what orthodontists in each category need to be aware of before a buyer makes an offer.
January/February 2022
by Jay Geier
Independent practice owners usually fall into one of a few different categories, and how they define their role informs which steps they should be taking to help improve the success of their business. In Part 1 of a two-part series, Scheduling Institute founder Jay Geier starts the conversation about how orthodontists in each category can best position themselves for when it’s time to sell their practice.
December 2021
by Jay Geier
Scheduling Institute founder Jay Geier explains why it’s important to set aggressive goals for your fourth quarter—it can get you back on track for the overall year, or just build on the momentum you’ve already got going. Geier's suggestions in five different categories can help dentists score big in 2021 and position them for a strong opening drive in 2022.
November 2021
by Jay Geier
In this financial health checkup, Scheduling Institute founder Jay Geier discusses the three most important areas of an orthodontic practice that owners need to invest in for positive returns.
September 2021
by Jay Geier
Scheduling Institute founder and CEO Jay Geier explains the difference between a transactional practice culture and a relational one—and how the latter can help drive practice success.
June 2021
by Jay Geier
A successful orthodontic practice involves investment—not just of dollars but also hours dedicated to training, engagement and execution. Jay Geier, founder of the Scheduling Institute, explains how these contribute to a make-or-break component of your financial plan, and why it’s an investment with guaranteed return.
May 2021
by Jay Geier
It’s not always about the money—but you also can’t be a cheapskate and keep the caliber of talent you need to deliver a great patient experience and grow your practice. Jay Geier of the Scheduling Institute shares how to manage your largest line item in ways that are good for the business and beneficial to the employees.
April 2021
by Jay Geier
Scheduling Institute founder Jay Geier discusses the importance of cultivating doctor referrals.
January/February 2020
by Jay Geier
Jay Geier of the Scheduling Institute discusses three ways to increase patient starts and production, and the culture that orthodontists must create as the foundation to it all.
September 2019
by Jay Geier
Jay Geier lays out the process to creating and maintaining your practice’s greatest investment: your team.
September 2014
by Jay Geier
Scheduling Institute founder and CEO Jay Geier discusses three areas to focus on in the fourth quarter to maximize practice productivity in 2021 and beyond.
November 2020
by Jay Geier
Orthodontists who are thinking about selling their practice need to be able to prove that it has significant value, and orthodontists who are planning to keep and grow their practice should still be aiming for the same goal, for their own benefit. The first installment of this series with the Scheduling Institute’s Jay Geier discusses strategies involving human capital and marketing, two areas that are relatively easy to address and have virtually immediate return on investment.
December 2020
by Jay Geier
The final installment of this series with the Scheduling Institute’s Jay Geier discusses strategies involving space and equipment, clinical duplication and financial discipline, which require planning and investment but also remove the limitations that are restricting your growth.
January/February 2021
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Email: sally@farranmedia.com
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