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ClearCorrect Announces Rebranding and Positions for Further Expansion

A Straumann Group brand, the global clear aligner manufacturer embraces philosophy of growth for its providers
Posted: May 6, 2019
Edited by Orthotown staff

ROUND ROCK, Texas—ClearCorrect, a Straumann Group brand and a manufacturer of clear aligners, unveiled at the American Association of Orthodontists 2019 Annual Session a major rebrand as part of a continued investment in its mission to empower dental professionals with technology and tools to help them grow their practices.

“ClearCorrect has experienced rapid growth in recent years, leaving us poised to help the doctors in our provider network evolve and thrive as the industry shifts toward greater adoption of clear aligners,” said Corey Johnson, vice president of North American sales at ClearCorrect. “Our refreshed look will enable us to better assist doctors who want to treat their patients with clear, simple and friendly solutions.”

The Straumann Group, a Switzerland-based global provider of tooth replacement and orthodontic solutions that restore smiles, acquired ClearCorrect in 2017 as part of a broader initiative to deliver products across the full spectrum of orthodontic and dental solutions.

“ClearCorrect’s rebrand was a strategic decision to remain competitive in today’s market and is a better reflection of the products, resources and support it offers its providers,” said Gilbert Achermann, chairman of Straumann Group. “Supported by our global brand network, ClearCorrect offers providers an entry point into an entire suite of solutions for dental implants, aesthetic dentistry and oral care that can help them expand their patient bases.”

Headquartered in Round Rock, just north of Austin, Texas, ClearCorrect is home a large fleet of Stratasys 3D printers. It serves tens of thousands of doctors worldwide and leverages its global network to assist providers in scaling their businesses and positioning them for long-term success.

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