Cloud 9 Software Acquires Customer Experience Management Software Company

Posted: August 10, 2022
Edited by Orthotown staff

ROSWELL, Ga.—Cloud 9 Software, provider of cloud-based practice management systems for orthodontists, pediatric dentists, and dental/orthodontic service organizations, acquired ToothFairy LP, a Customer Experience Management (CXM) software designed for the orthodontic industry. ToothFairy helps orthodontists optimize their sales pipeline and maximize returns by leveraging the personal insights of potential patients and best practices from other industries.

Cloud 9 customers will be able to add the new service and take advantage of the CXM tools that enable practices to shorten the learning curve for new treatment coordinators, increase sales velocity, remove pipeline roadblocks, and prevent lost sale opportunities. The proprietary algorithm zeroes in on consumer buying motivations, differentiates “hot vs. cold” leads, and helps staff overcome objections with real-time coaching, scripting, and call to action buttons.

For more information, visit

Sally Gross, Member Services Specialist
Phone: +1-480-445-9710
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