From Truenortho's Robert Haeger:
Truenortho is gaining traction as a place where doctors are going to evaluate the financial numbers of their business. The updated and attached 2013 Truenortho Report is available in early April and will be customized to each office. Visit our website at www.Truenortho to learn more about how doctors can participate and become better business managers. The 23 page report consist of tables and explanations of why I am measuring the selected metrics and what doctors will learn about their practices. I will review each report and make recommendations for increased profitability. My goal is to assist your clients in identifying areas for improvement and make your consultations more successful.
Truenortho consists of the following components:
• Truenortho Survey – an annual survey completed by orthodontic practices throughout the country and internationally.
• Truenortho Report
– A customized report for your individual practice with benchmarks against all similar practices (based on number of offices, associates and collections),
– A second comparison of your business to the most profitable practices (top 20%) within your subgroup, and
– Identifies which levers, if changed, will have the greatest impact on increased profitability and improved overhead control for your office.
• Truenortho Lecture – an annual presentation, sponsored by JCO, that will identify and compare numerous treatment techniques (Phase I, SureSmile, etc.), appliances (self-ligating brackets, Invisalign, etc.) and business methods (past due accounts, one-step exams, etc.), including key metrics for better managing your practice.
The Top five insights you will learn from Truenortho
1. How to increase profitability for your practice:compare your business performance and correlate best practices based on clinical efficiency/profitability
2. Benchmark analysis:compare your practice to all other similar practices and the most profitable offices within your practice profile. Highlight the top areas that, if changed, will lead to the greatest impact on profitability
3. Expense targets:fine tune budgeting, strategic employee management, and overhead control (to help you identify where your expenses are out of line)
4. True conversion rates:understand the source of your starts, how adults exams and Phase I treatment modify your conversion targets, and learn a better way to assess conversion percentages
5. National trends, clinical techniques, and appliances:evaluate the financial implications of clinical techniques such as Invisalign/Phase I treatment, and learn satisfaction ratings for several products in orthodontics
Call today at 253-850-7043 or email me at DrHaeger@truenortho.com to receive a customized report on your practice.