Many people say that they want to grow their business. They say that they want more profits. They say that they want more time off. The problem is that many business owners say these things without knowing how or without implementing the necessary action steps to get there.
The key to massive growth, and what all successful large corporations have figured out, is that every area of the business must be systematized. This means creating "how to" manuals for each position. This means understanding and implementing testing and measuring systems. This means knowing your break even point.
Some business owners say that this is too much work. However, systems allow you to have consistency to deliver a better product or service, and allow your team to acquire the tools to help build your business.
Here are some top systems to implement to fast track your success:
1.) People and Education
Set the Company’s Vision, Mission Statement, and Core Values
Complete “How To Manuals” for each position
Complete Team Member Positional Contracts
Create Weekly Lunch and Learns and Implement a Book Club for Development- all of my team members have kindles
2.) Testing and Measuring
Complete and Work from Monthly Budgets
Know the Margins for all Products or Services that you provide. Margin takes into account the fixed expenses per hour to run your business and the variable costs, including materials and supplies.
Keep a Record of Your Profit Margins and Compare from Month to Month
Track and Measure All Leads
Track your Conversion of Leads to Customers
Measure Key Performance Indicators for All Areas of the Company
Measure your Average Dollar Sale per Customer
Test and Measure Every Marketing Campaign to determine the Return on Investment
Do an Analyses of your Supply Costs quarterly to ensure that you are getting the best price
Negotiate with your Suppliers
Know your Fixed Expenses Per Hour
Know Your Break Even Point
3.) Written Checklists and Manuals
Create an Operations Manual which includes Pictures
Complete a Policies and Procedures Manual
Document All Sales and Marketing Systems
Create a KPI Chart for the Company that Lists What Everyone must do Daily, Weekly, and Monthly
Use Whiteboards to Track Services Completed versus Daily Targets
Use Checklists for All Tasks
Schedule Regular Equipment Maintenance
Choose just 1-3 systems to work on at a time and set a deadline of when it must be completed and who in your business will be responsible for implementing it. Before you know it, you will be amazed at how far you have come and what you have accomplished.
Dr. Anissa Holmes, a Global leader in Social Media Marketing, and owner of Jamaica Cosmetic Dental Services, is a Pioneer in the area of Cosmetic and Family Dentistry. She is constantly using innovative ways to reach out to patients to break down fear that many have when going to the dentist. Dr. Holmes, through her blog Delivering WOW, shares tips for designing a unique practice culture to deliver a "Wow" patient experience every time, strategies to triple new patient numbers, and well as strategies to build an amazing team.