Practice Management, HR and Accounting

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by Jay Geier
Independent practice owners usually fall into one of a few different categories, and how they define their role informs which steps they should be taking to help improve the success of their business. In Part 1 of a two-part series, Scheduling Institute founder Jay Geier starts the conversation about how orthodontists in each category can best position themselves for when it’s time to sell their practice.
December 2021
by Dr. Kyle Fagala
In the latest installment of our newest recurring column written by members of the Orthotown community, Dr. Kyle Fagala shares five failures he encountered during his first eight years of practice, and the lessons learned from them.
December 2021
by Dr. Chad Foster
Orthotown Editorial Director Dr. Chad Foster discusses the lessons he’s learned when treating adult orthodontic rehabilitation cases, and the four items he needs to be comfortable with before he agrees to take on a new patient who needs such care.
December 2021
by Kyle Patton, associate editor
With more than three decades of practice under his belt, this Townie is one of the longest-tenured orthodontists in the metro D.C. area. We visit his Glen Burnie, Maryland, practice to talk about the evolution of the profession, growing up in West Africa and the bittersweetness of being a Baltimore Orioles fan.
November 2021
by Casey Bull
The way a practice hopes to use virtual consultations should dictate how the technology is rolled out and available to patients. Casey Bull of The Invisible Orthodontist recaps the most common uses and setups.
October 2021
Townies discuss the pros and cons of working at multiple practices—especially out of a dentist’s office.
October 2021
Schedule appointments with ease
October 2021
by Jay Geier
Scheduling Institute founder Jay Geier explains why it’s important to set aggressive goals for your fourth quarter—it can get you back on track for the overall year, or just build on the momentum you’ve already got going. Geier's suggestions in five different categories can help dentists score big in 2021 and position them for a strong opening drive in 2022.
November 2021
by Dr. Christos Papadopoulos
Dr. Christos Papadopoulos accepted an associate position with an orthodontist who grew his practice into a DSO with more than 50 locations. Along the way, Papadopoulos learned a tremendous amount that would help him when he eventually left and opened his own practice. Here, he discusses eight important things orthodontists should consider before joining any DSO.
November 2021
by Jay Geier
In this financial health checkup, Scheduling Institute founder Jay Geier discusses the three most important areas of an orthodontic practice that owners need to invest in for positive returns.
September 2021
by Tom Jewkes and Dan Gavin
An orthodontic practice needs layers of cybersecurity protection to keep it safe. With the right plan in place, the layers perform like a moat and walls around a castle: Each obstacle might not be able to completely prevent an attack on its own, but together they should slow attackers enough to be noticed and dealt with.
September 2021
by Dr. Chad Foster
Orthotown editorial director Dr. Chad Foster shares why it’s important to focus on aesthetics during in the new-patient exam.
September 2021
With our monthly poll, you can see how other practices operate, what works, what doesn’t and how orthodontics is evolving. The information we gather each month helps us measure trends in the profession. Take a look at this month’s results on Practice Management.
July/August 2021
by Dr. Chad Foster
Orthotown editorial director Dr. Chad Foster delves into the “wanting self,” a concept that’s discussed in his favorite book, and shares how it relates to orthodontists.
July/August 2021
by Jay Geier
Scheduling Institute founder and CEO Jay Geier explains the difference between a transactional practice culture and a relational one—and how the latter can help drive practice success.
June 2021
by Jay Geier
A successful orthodontic practice involves investment—not just of dollars but also hours dedicated to training, engagement and execution. Jay Geier, founder of the Scheduling Institute, explains how these contribute to a make-or-break component of your financial plan, and why it’s an investment with guaranteed return.
May 2021
by Judson Crawford
Judson Crawford, a financial advisor at Cain Watters, identifies four common financial mistakes made by orthodontists and the steps they can take to make the most of their practices even after the pandemic.
May 2021
by Dr. Chad Foster
Orthotown editorial director Dr. Chad Foster shares the importance of not feeling like a “hamster on a wheel in a small cage” and how he broke free when he found himself in that situation.
June 2021
by Mary Kay Miller
Orthodontic marketing expert Mary Kay Miller explains how practices can cultivate and curate their Google My Business entry, one of the most important pieces of digital real estate available when marketing your practice online.
July/August 2021
by Tina Byrne
As practice management consultant Tina Byrne explains, being an in-network provider and participating with an insurance plan is not necessarily a “discount death sentence”—to the contrary, a strategic approach to contracting, coding and claim submission could yield tremendous growth in a practice.
July/August 2021
by Paul Edwards
When it comes to employee separations, firings are, by far, the riskiest. HR expert Paul Edwards explains how practice owners can help control the narrative of employee termination through preventive action, risk assessment and accurate communication.
September 2021
by Dr. Chad Foster
Orthotown editorial director Dr. Chad Foster shares how the ins and outs of a restaurant are no different than those in an orthodontic practice.
May 2021
by Jay Geier
It’s not always about the money—but you also can’t be a cheapskate and keep the caliber of talent you need to deliver a great patient experience and grow your practice. Jay Geier of the Scheduling Institute shares how to manage your largest line item in ways that are good for the business and beneficial to the employees.
April 2021
by Arselia Gales, assistant editor
We visit the Mesa, Arizona, practice where this Townie works with his longtime mentor, Dr. Stuart Frost, and learn how he uses social media to market his practice and how his commitment to his family allows him to relate to patients and their families.
April 2021
by Paul Edwards
Paul Edwards, CEO and founder of CEDR HR Solutions, explains how orthodontists can use a model known as progressive corrective coaching to improve team performance and protect their practice.
April 2021
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Email: sally@farranmedia.com
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