The Illuminate Orthodontic Podcast
The Illuminate Orthodontic Podcast
A podcast to shine a light on the innovators and inventors within the orthodontic profession with host Dr. Chris Cetta. The podcast is available on Apple Podcasts, Spotify, Google Podcasts, SoundCloud & Stitcher. www.illuminateorthopodcast.com
Dr. Chris Cetta

Ep. 43: Dr. Amy Jackson – Solving Orthodontic Retention, OSO Transitions & Marketing to Adults

Ep. 43: Dr. Amy Jackson – Solving Orthodontic Retention, OSO Transitions & Marketing to Adults

4/17/2025 10:56:08 AM   |   Comments: 0   |   Views: 132

Orthodontist Dr. Amy Jackson is an innovator from San Antonio, TX who scaled a multi-location practice, navigated an OSO transition, and went on to launch Retainers For Life — a platform that’s transforming the way orthodontists handle retention while creating long-term connections with their patients.

On this episode, you’ll learn about:
* Amy’s journey from growing up in Texas to building five ortho locations prior to affiliating with Smile Doctors
* The origin story of Retainers For Life sparked by a lost retainer, a birthday party, and an awkward conversation
* The benefits of outsourcing retention, including freeing up chair time and increasing practice revenue
* Data-backed insights from Gaidge on how much practices can save—and earn—through the program
* Amy’s strategy for increasing adult starts using internal marketing and patient education
 

Recorded January 24, 2025 at the AAO Winter Meeting in Marco Island, FL.

 

Generous support for this podcast comes from LightForce Orthodontics & Solventum.

 

Listen to the full podcast here!


Illuminate Ortho Podcast Trailer

 


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